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Danielle Bounds

Danielle Bounds

Sales Director, ICC Wales
United Kingdom

With more than 25 years of experience in the travel, tourism and events industries, Danielle heads up the sales team at International Convention Centre Wales. She was previously Sales Director at the Celtic Manor Resort where she helped deliver many high-profile events including the 2010 Ryder Cup and 2014 NATO Summit.

Danielle was part of the project team during the build of ICC Wales whilst at the Celtic Manor Resort. She created focus groups to feed into the development of the venue and sold many events off plan up to 2024 across a variety of sectors.

Danielle moved across to ICC Wales as Sales Director in 2018 and is now responsible for driving the UK and international sales strategy for this exciting new venue. The focus of the ICC Wales is putting Wales firmly on the map as a leading player in the business events world. Whilst creating a huge economic impact on the local area.

Danielle is Deputy Chair of the ICCA UK & Ireland Chapter and oversees the sponsorship, Membership and Social media sub-committees.

On 1st March 2023, Danielle won the highly coveted Smart Woman in Meetings award for 2023 for her Innovation within the industry around Martyn’s Law and for creating safer events.

The ICC Wales is an award-winning venue having secured a hattrick of awards in 2022 for the ICCA Best Marketing award, The M&IT Award for the UK’s Best Conference Centre and the Best Legacy award with ABPCO.