Education programme

This year's education programme was organised into five learning theatres:

Innovation and Industry Trends

Learn how to adapt to change, make sustainable choices, leverage staff capabilities, build a company culture, deliver meaningful experiences on and offline, increase engagement, and drive revenues.  

My Career and Personal Development

Develop a growth mindset and positively reinvent yourself, career, and workplace through continuous learning, carving out a niche and future-proofing your talent while applying diverse and inclusive pathways that work.  

Event Marketing

Understand the evolving omni channels, reaching global audiences, building communities, and personalising event experiences.

Event Technology

Journey into the world of tech and all its possibilities, staying on top of the latest developments to meet audience demands and maintain a competitive edge.  

Meetings Design

Equip yourself with the latest event design and management skills needed to be successful in a post-pandemic world. 

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09:50
  1. Main stage
    45 mins
    • Industry Trends & Innovation
    During this session, we’ll discuss the value of sustainability, as the events industry transitions back to in-person events. We have a once in a lifetime opportunity as an industry, across our event s ...
  2. The London stage
    30 mins
    • Technology in Events
    There is an array of technologies event planners can choose from which are beneficial throughout an events lifecycle- website design, registration, networking tools etc. When making a tech decision, i ...
  3. The Docklands stage
    40 mins
    • Meetings Design
    Oh, yay, another conference! A fresh chance to swap business cards with people in blue suits who nibble on snacks between sessions with speakers that quote from their 2006 book... Sound familiar? In t ...
  4. Virtual
    30 mins
    • My Career & Personal Development
    Ask any mid to senior-level industry professional about how they got into events, and it’s likely that most will say they ‘just fell into it.’ From corporate to experiential, agency to client-side, ou ...
10:30
  1. The Greenwich stage
    20 mins
    • Industry Trends & Innovation
    Attendee networking has been one of the biggest challenges at virtual events. Events with thousands of delegates attending at the same time but attending alone. No excitement, no buzz, no engagement. ...
10:40
  1. The London stage
    30 mins
    • Event Marketing & Research
    Hybrid meetings and events are positioned to be our industry’s path forward. The format offers access to a broad audience amid travel restrictions and varying attendee comfort levels as well as a buil ...
11:10
  1. The Docklands stage
    40 mins
    • My Career & Personal Development
    In today’s ever-changing environment and with a sea of prospective recruits, the right candidate is often identified by the level of work-readiness they displayed. So, set yourself for the right oppor ...
  2. Main stage
    30 mins
    • Event Marketing & Research
    From binge-watching to episode hopping, these tech giants have revolutionised the way we buy and consume content. In this session, Phil McMichael, managing director of JLLive shares his thoughts aroun ...
  3. The Greenwich stage
    40 mins
    • My Career & Personal Development
    34 books, 1000+ live events, 1000+ articles, podcasts, blog posts, interviews, etc. Claus Raasted takes us on a journey into the realm of Playful Productivity and gives us some tips on how to tap into ...
11:30
  1. The London stage
    20 mins
    • Event Marketing & Research
    In this talk, Gurmej Singh Pawar will talk about why most people are wrong about what inequality really means, and how we all have an opportunity to put things right. He will discuss some of the work ...
12:10
  1. The Greenwich stage
    20 mins
    • Industry Trends & Innovation
    Many of us have experienced a renewed appreciation for the natural world as a result of the pandemic. From parks and gardens to forests and moors, green spaces provided a solace for many during lockdo ...
12:30
  1. Main stage
    45 mins
    • Industry Trends & Innovation
    Post-lockdown events could look very different. Event planners will have to adapt to a new meetings landscape that potentially affects all aspects of event planning, including venue and destination fi ...
  2. The London stage
    45 mins
    • My Career & Personal Development
    After a year of huge uncertainty, the new watchwords are resilience, agility, and growth. These senior event planners will mentor you for the next 45 minutes, during which they will discuss the latest ...
  3. The Docklands stage
    30 mins
    • My Career & Personal Development
    Networking in business is one of the best resources for career development and professional success. A good network can provide job leads, possibilities for advancement and opportunities for personal ...
  4. Virtual
    40 mins
    • Meetings Design
    People want to have fun and play but how can we bring the fun element into traditional environments? How can we make participants take part in more creative sessions? Dare to try! In this interactive ...
13:20
  1. The Docklands stage
    30 mins
    • Industry Trends & Innovation
    Employee welfare is at the forefront of most businesses and event planners must ensure delegates receive the same level of attention. Laura provides a framework encompassing physical, mental and emoti ...
13:50
  1. Main stage
    30 mins
    • Industry Trends & Innovation
    The pandemic accelerated the trend towards hybrid events. With vaccine rollouts, the gap between the physical and the virtual must be bridged - maintaining the appetite for physical without losing the ...
  2. Virtual
    40 mins
    • My Career & Personal Development
    Inclusion also involves supporting minority groups throughout the event management cycle; from venues, catering and production, to DMCs. Learn how to source and support groups equitably. At the end of ...
  3. The London stage
    30 mins
    • Event Marketing & Research
    Pre, during and post-event, attendees can be made to feel like they are part of something bigger and appreciated for attending events. This session will explore unique ways to build a community and cr ...
  4. Virtual
    40 mins
    • Technology in Events
    We learn more when we look outside of our typical event management routine and pick ideas from the related industries. Since the event industry went all digital, now is the time to learn how things wo ...
14:30
  1. The Docklands stage
    30 mins
    • My Career & Personal Development
    Comparing professional event planners is not a matter of maths. Two event companies may look the same on paper yet deliver completely different experiences. Liz Taylor has been planning corporate and ...
  2. The Greenwich stage
    40 mins
    Come and see the world premiere of the new video ‘A Dent In the Sofa’, a production from Realise Creative Services. This – slightly tongue in cheek – production, subtitled ‘Lessons from Binge-watching ...
15:10
  1. The London stage
    45 mins
    • Industry Trends & Innovation
    Money, lack of time or support and necessary travel documentation are key reasons for people not being able to attend in-person events. As companies start to challenge the industry’s status quo and en ...
  2. Main stage
    45 mins
    • My Career & Personal Development
    The coronavirus pandemic came with challenges for the meetings, incentives and events industry. But was it all doom and gloom? Here is a breakdown of how these planners made lemonade from the lemons t ...
  3. Virtual
    40 mins
    • Technology in Events
    Choosing an online community platform can seem daunting. With all of the options out there and new technology emerging faster than you can blink, it can become overwhelming trying to figure out the ri ...
15:20
  1. The Docklands stage
    45 mins
    • Technology in Events
    The panel session, Digital integrated systems: the heart of venue finding, will bring together a venue operator with a meeting planner to explore how digital integration directly affects the bottom li ...
16:30
  1. The Docklands stage
    40 mins
    • Industry Trends & Innovation
    The benefits of diversity, equality and inclusion cannot be overstated. Although the meetings industry is dominated by women, most of the decision-makers are white male. In addition, minority ethnic r ...
  2. Main stage
    45 mins
    • My Career & Personal Development
    Research has shown that event management is one of the most stressful careers in the world. Stress levels may be amplified when children and family responsibilities are added to the mix. Hear event pr ...
  3. Virtual
    40 mins
    • Meetings Design
    This interactive conversation will be a live case study on creating powerful panels for online and hybrid events. Panel improvement evangelist, Kristin Arnold will conduct an extreme panel makeover - ...
  4. The London stage
    45 mins
    • Industry Trends & Innovation
    The business events industry faced significant disruptions because of the pandemic, with destinations, venues and suppliers having to adapt like never before. However, through the help of key governme ...
17:10
  1. Virtual
    30 mins
    • Technology in Events
    This interactive session showcases multiple products, trends, and ideas on how to use technology to create the wow factor. You will also learn how smart technology can increase efficiency.   
09:50
  1. Main stage
    30 mins
    • Industry Trends & Innovation
    Hybrid events are still unchartered territory for many event planners but as this becomes the order of the day, there is a need to understand the resources required to run one. Hear event ops gurus sh ...
  2. The London stage
    30 mins
    • Technology in Events
    The learning outcomes of the session will be:   Find out common practices that increase your event’s cyber risk and easy ways to improve your security  Learn how to evaluate your risk level and develo ...
  3. The Docklands stage
    40 mins
    • Meetings Design
    The workshop will be focused on the basic principles of creating: associative thinking, judging ideas, moments of inspiration, putting aside one's ego and more. It’s back to the basics, to universal m ...
10:40
  1. The London stage
    30 mins
    • Event Marketing & Research
    Is your marketing strategy on-trend? During this session, we’ll explore changing technological and cultural trends and analyse their impact on marketing in 2021 and beyond. Understand how new ways of ...
10:50
  1. Main stage
    30 mins
    • My Career & Personal Development
    The nature of events is changing. Over the past few years, we as consumers have become more conscious of reducing our impact on the environment and being more socially aware. The need for change acros ...
11:10
  1. The Docklands stage
    30 mins
    • My Career & Personal Development
    Has the pandemic highlighted necessary changes to learning strategies? What will the next trends in learning design be and where should these new learning strategies lie?  
  2. Virtual
    45 mins
    • Event Marketing & Research
    Identifying attributes that make attendees feel human helps cultivate authentic relationships and inform communication strategies. The greatest businesses have mastered this, allowing attendees to act ...
  3. The Greenwich stage
    40 mins
    • Technology in Events
    Visitors looking for a different way to quickly and effectively understand the latest technological trends in meetings and events need to look no further than this technology tour. This learning carou ...
11:30
  1. The London stage
    60 mins
    • My Career & Personal Development
    It's time to (re)think about your career in an entrepreneurial way. In this workshop, you will learn how to use the Business Model You® methodology to reflect about your career (as is model) and how t ...
11:50
  1. Main stage
    60 mins
    • Industry Trends & Innovation
    If someone asked you to name the most internationally renowned music festival, what would you say? For us, it would undoubtedly be Glastonbury...so you can imagine how excited we are to have Ric Salmo ...
12:30
  1. The London stage
    45 mins
    • Event Marketing & Research
    This panel discussion will shed light on the future of marketing. These expert marketers will discuss their updated marketing plans, redefined communication checklists for in-person and hybrid attende ...
  2. The Docklands stage
    45 mins
    • Industry Trends & Innovation
    In this open debate, one of our panellists will discuss the connection between meat consumption and the environment, whilst our other debater will discuss innovative meal choices, how event planners c ...
  3. Virtual
    30 mins
    • Meetings Design
    Facilitators can either make or break your webinar. Beyond recruitment, how can you work with your facilitator to craft better talking points, ensuring an engaged audience?
  4. The Greenwich stage
    35 mins
    • Industry Trends & Innovation
    The last 18 months have completely changed our sector. It has been a steep learning curb for the planner side but for clients too. Technology has also evolved exponentially and although we now have a ...
13:15
  1. Main stage
    25 mins
    • Industry Trends & Innovation
    More than simply measuring event success, data presents an opportunity to search for stories in numbers and help manage and improve your meetings for years to come. Key takeaways:   How to develop a d ...
  2. The Greenwich stage
    45 mins
13:50
  1. Virtual
    90 mins
    • Industry Trends & Innovation
    The cancellation of in-person meetings has forced association meeting planners to tear up the script in the last 18 months. But what is going to happen next? During the first part of this session, we’ ...
  2. The London stage
    45 mins
    • My Career & Personal Development
    As the trend towards women in leadership positions seems to be on the rise, this panel of agency leaders discuss how they did it, challenges faced along the way, and paths to leadership. You’ll listen ...
  3. The Docklands stage
    30 mins
    • My Career & Personal Development
    We live in times of exponential change. Our economy is facing more frequent disruptions as a result and mastering these challenges has become a critical skill. COVID-19 has disrupted our lives in ways ...
13:55
  1. Main stage
    30 mins
    • Event Marketing & Research
    As event marketers shift back to in-person and hybrid experiences, it’s time to review the marketing tactics that worked in the virtual world and decide if marrying pre and post covid marketing effort ...
14:30
  1. The Greenwich stage
    40 mins
    Come and see the world premiere of the new video ‘A Dent In the Sofa’, a production from Realise Creative Services. This – slightly tongue in cheek – production, subtitled ‘Lessons from Binge-watching ...
14:40
  1. Main stage
    30 mins
    • Meetings Design
    We often think of ‘art’ in our events in terms of entertainment, but art and creativity have the power to transform events in a fundamental way. Drawing on their experience of working with some of the ...
15:10
  1. Virtual
    40 mins
    • Industry Trends & Innovation
    As employees are the most valuable resource, company culture can differentiate the best from the rest. During this session, you’ll learn about the building blocks needed for a successful company cultu ...
  2. The Docklands stage
    120 mins
    • Industry Trends & Innovation
    When and how will the incentive travel industry recover? Some have predicted that COVID-19 has changed the way people travel and how companies approach incentives. Anxieties around bookings, client co ...
  3. Virtual
    20 mins
    • Technology in Events
    How do we know that our creative or planning decisions are the right ones to achieve our ultimate goals during an event? Ben’s mission has been to drive an evidence-based approach to experience design ...
15:50
  1. Main stage
    30 mins
    • Event Marketing & Research
    Marketers must understand what data is necessary for adding value and learn to filter out the noise. Join this session to understand how to be more visible with data and use it with relevance.   Optim ...
16:30
  1. Virtual
    40 mins
    • Meetings Design
    By leveraging behavioural insights, cutting-edge scientific research, and artificial intelligence, we can significantly recapture more attention and help participants get more out of their experience. ...
  2. Virtual
    40 mins
    • Meetings Design
    People in organisations hold meetings – a lot of them! But has anyone ever taught you how to do them? A baffling mix of default human behaviours, misunderstandings about what meetings really are, diff ...
  3. Virtual
    30 mins
    • Technology in Events
    If there is one area in meeting design where we can add value in motivational networking and learning, it must be participant interaction. If we also realise that there is a zero-cost starting point t ...
  4. Virtual
    30 mins
    • Industry Trends & Innovation
    With sustainability at the top of the agenda, agencies, organisers and suppliers are on the hunt for the most responsible way to deal with the huge variety of leftover items at the end of events. One ...
17:10
  1. Virtual
    30 mins
    • Technology in Events
    Virtual summits, virtual conferences, virtual trade shows, webinars, and hybrid events - they are all different types of events and hosting platform choices vary accordingly. Learn the dos and don’ts ...

Official Education Programme Sponsor

london partner

M&IT November [stand packages, sustainability course, education]

MIT Nov

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ALLIANCE PARTNERS